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BIRTHED OF A MARQUE
Established in 2022, EVETTÉ LEA™ is more than just a fashion brand or trend but of course to the naked eye it may seem that way but as Ja'uan Davidson would say "this is an art movement to seek out and pave the way for uniqué inspirational fashion ideas towards youth culture". Under the brand name, seasonal collections of men’s and women’s clothing, objects, and publications are articulating a current cultural vision. Collections are implanted in a recurrent back story of avant-garde to have an identity by design. With a design on Italy’s history and craftsmanship yet offers a global perspective in terms of design and trends.
With a clear vision of splicing the reality of how clothes are worn and the artistic expression of high-fashion, designer Ja'uan Davidson explored concepts in the empire of youth culture in the contemporary ambience.